BECOME YOUR AUDIENCE'S

CENTRE OF GRAVITY

Your distribution network connecting all your channels, partners and audiences together to drive revenue and stickiness through interactive experiences.

You're sitting on a gold mine.

YOUR CULTURAL CAPITAL

WHAT

Most audiences engage across fragmented channels making it difficult to own the data or reliably connect behaviour to revenue.

WE

Your audience's behaviours reveal subcultures you touch and signals that could unlock immense value for you, your audience and brand partners.

MEAN

When you own the data and distribution, every action becomes a growth lever: higher direct revenue, proven partner value.

Interactive native experiences

DRIVE GROWTH & REVENUE

1

CONTENT DISTRIBUTION ENGINE

Audience-led original content distribution

Build an incentivised content programme

Collect and distribute original content

Centralise direct data and value capture

Top Distributors

1.

Oliver F.

1845

2.

Kelly H.

1649

3.

James L.

1386

4.

Katy S.

1197

5.

Jason K.

984

RDX RACING TEAM

Official fan creator programme

Total Distribution

8,300,678

New Audience

534,867

Direct Engagement

135,864,400

2

IRL-TO-DIGITAL

Track and link offline actions to digital

Gamify real-life events and activations

Transform physical actions into data

Use it to prove value to sponsors and partne

Partner

KICKS

Scavenger hunt:
Tigers Match

Join

Free drink at the bar

Scan all three QR codes to earn a reward

Total activated audience

124,863

Partners activated

Acme, RD Studios, Kicks

Merch stand

Scan

RD Studios stand

Scan

Kicks stand

Scan

3

DIRECT PARTICIPATION

Interactive drops and co-creation

Get audiences involved in product design

Gamify access to drops and exclusive content

Increase the viability and revenue of collabs

Partner

PANTHEON

OLYMPICS:
Design our team jacket for the Winter Olympics

REWARD:
20% PANTHEON discount

Join

Results

Total activated audience

92,763

Partner's traffic gain

56,843

Discount claimed

42,376

Partner

PANTHEON

You're awesome.

PTH20OFF

We'll release the final design soon.
Enjoy your discount in the meantime.

4

GAMIFIED SHOPPING

Incentivise spending across your ecosystem

Reward audience actions with points

Convert points into discounts

Increase direct and passive revenue

Partner

Neo Bank

Wallet
5% to 25% discounts

Subscription

20% Discount

1500 pts

Merchandise

10% Discount

250 pts

Tickets

5% Discount

350 pts

Gift Card

25% Discount

300 pts

Exchange

No. of audience engaged

864,400

No. of partners engaged

134

Direct Claims

1,345,906

Partner Claims

687,435

NATIVE INTERACTIVE ACTIVATION

AND MONETISATION NETWORK

Self-serve & Done-for-you

ALL FROM

ONE SCREEN

WITHOUT ANY

NEW HEADCOUNT