BECOME YOUR AUDIENCE'S
CENTRE OF GRAVITY
Your distribution network connecting all your channels, partners and audiences together to turn engagement into revenue and growth through interactive experiences.
Your distribution network connecting all your channels, partners and audiences together to turn engagement into revenue and growth through interactive experiences.
You're sitting on a gold mine but…
You're sitting on a gold mine but…
IT'S DIFFICULT TO TURN ENGAGEMENT INTO REVENUE
FRAGMENTED ENGAGEMENT
Most audiences engage across fragmented channels making it difficult to own the data or reliably convert behaviour into revenue.
INVISIBLE DATA
INVISIBLE DATA
76% of audiences in your industry are invisible, so are the signals that could unlock immense value for you, your audience and partners.
LOST INCOME & GROWTH
When you own the data and distribution, every action becomes a growth lever: new direct revenue, higher sponsor/ad asset and IP value.
UNIFY ENGAGEMENT & DATA. UNLOCK NEW REVENUE.
1
CONTENT DISTRIBUTION ENGINE
Audience-led original content distribution
Build an incentivised content programme
Collect and distribute original content
Centralise direct data and value capture
RDX RACING TEAM
Official fan creator programme
Top Distributors
1.
Oliver F.
1845
2.
Kelly H.
1649
3.
James L.
1386
4.
Katy S.
1197
5.
Jason K.
984
Total Distribution
8,300,678
New Audience
534,867
Direct Engagement
135,864,400
2
IRL-TO-DIGITAL
Track and link offline actions to digital
Gamify real-life events and activations
Transform physical actions into data
Use it to prove value to sponsors and partner
KICKS
Scavenger hunt:
Tigers MatchJoin
Total activated audience
124,863
Partners activated
Acme, RD Studios, Kicks
Free drink at the bar
Scan all three QR codes to earn a reward
Merch stand
Scan
RD Studios stand
Scan
Kicks stand
Scan
4
GAMIFIED SHOPPING
Incentivise spending across channels
Reward audience actions with points
Convert points into discounts across your shop and partners
Increase direct and passive revenue
Partner
Neo Bank
Wallet
5% to 25% discountsResults
No. of audience engaged
864,400
No. of partners engaged
134
Direct Claims
1,345,906
Partner Claims
687,435
Subscription
20% Discount
1500 pts
Merchandise
10% Discount
250 pts
Tickets
5% Discount
350 pts
Gift Card
25% Discount
300 pts
3
DIRECT PARTICIPATION
Interactive drops and co-creation
Get audiences involved in product design
Gamify access to drops and exclusive content
Increase the viability and revenue of collabs
Partner
PANTHEON
OLYMPICS:
Design our team jacket for the Winter OlympicsREWARD:
20% PANTHEON discountJoin
Results
Total activated audience
92,763
Partner's traffic gain
56,843
Discount claimed
42,376
Partner
PANTHEON
You're awesome.
PTH20OFF
We'll release the final design soon.
Enjoy your discount in the meantime.Partner
PANTHEON
1
CONTENT DISTRIBUTION ENGINE
Audience-led original content distribution
Build an incentivised content programme
Collect and distribute original content
Centralise direct data and value capture
Top Distributors
1.
Oliver F.
1845
2.
Kelly H.
1649
3.
James L.
1386
4.
Katy S.
1197
5.
Jason K.
984
RDX RACING TEAM
Official fan creator programme
Total Distribution
8,300,678
New Audience
534,867
Direct Engagement
135,864,400
2
IRL-TO-DIGITAL
Track and link offline actions to digital
Gamify real-life events and activations
Transform physical actions into data
Use it to prove value to sponsors and partne
Partner
KICKS
Scavenger hunt:
Tigers Match
Join
Free drink at the bar
Scan all three QR codes to earn a reward
Total activated audience
124,863
Partners activated
Acme, RD Studios, Kicks
Merch stand
Scan
RD Studios stand
Scan
Kicks stand
Scan
3
DIRECT PARTICIPATION
Interactive drops and co-creation
Get audiences involved in product design
Gamify access to drops and exclusive content
Increase the viability and revenue of collabs
Partner
PANTHEON
OLYMPICS:
Design our team jacket for the Winter Olympics
REWARD:
20% PANTHEON discount
Join
Results
Total activated audience
92,763
Partner's traffic gain
56,843
Discount claimed
42,376
Partner
PANTHEON
You're awesome.
PTH20OFF
We'll release the final design soon.
Enjoy your discount in the meantime.
4
GAMIFIED SHOPPING
Incentivise spending across your ecosystem
Reward audience actions with points
Convert points into discounts
Increase direct and passive revenue
